about the invisible asset
The Invisible Asset is a book about the hidden economics of people in professional services, the margin quietly leaking, the talent you're not deploying, and the intelligence locked inside your people's daily experience that your systems and structures were never built to hear - the book is due to launch on 8th October 2026.
Your firm's most valuable asset is the one you can't yet see clearly
most professional service firms lose between 2% and 4% of revenue every year to decisions made in the dark
Capacity decisions disconnected from commercial outcomes. Talent depleted by invisible overstretch. Reporting that describes the past instead of informing the present.
The intelligence that would change every one of these decisions exists already, inside the daily experience of the firm's people. It is simply not reaching the leaders who make the decisions, in time for it to matter.
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Questions, reflections, or a firm you'd like to talk through? Send me a note. I read and reply to every message personally.